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This Kid Who Got A Brain Freeze During An Icee Challenge Is A True Hero

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Food challenges might seem like awesome ideas on paper, but once you're finally scarfing down copious amounts of grub in the hopes of claiming a prize, you realize there's a difference between eating a lot and eating competitively.

Something that this young fan learned the hard way when he did his darndest to win an Icee challenge at a minor league baseball game.

His dedication to locking down the win, although admirable, wasn't without its consequences: he got a massive brain freeze for his efforts.