Twitter user and @Snowcone96 has a theory. If you get through the whole thing, you'll either be completely on board or horrified by the lengths fans are going to in order to excuse Kanye's behavior.
He starts by introducing us to artist Tremaine Emory who @Snowcone96 seems to believe is one of the few people in on an elaborate performance art piece by West:
Then @Snowcone96 shares tweets form Kanye about certain specific artists, suggesting they're alluding to the current "project" that Kanye is doing.
Especially this piece by Joseph Beuys, where he locked himself in a room with a coyote (someone please call animal protection service on the past). But in Kanye's piece (that @Snowcone96 is imagining) the coyote is racism?
Kanye has also referenced Andy Kaufman, who is known as a subversive comedian whose work often went to such uncomfortable places he'd be booed off stage. Kaufman was really more of a performance artist than a comedian. Lord knows, a lot of what Kanye has been doing is extremely uncomfortable, but there's no proof any of it is a performance. Unless you believe @Snowcone96:
There are also references in Kanye's tweets to "the prestige," which is also the name of a film. In the film, the prestige is pulling off a magic trick so incredible no one can figure out how you do it. Both Kanye and Emory have been making references to the movie, it seems, and Emory has also mentioned Kaufman.
It's all ART. ART!! But @Snowcone96 has no idea why or what the ultimate purpose is, nor does he seem to have a clue as to why Kanye would be sowing so much hurt and discord to promote some art idea.
Also, his ideas are ripped off from Reddit:
That's okay. Kanye's new album would have to be absolutely transcendent to cut through this mess, and in my opinion, Kaufman is overrated.