Celebrity chef Jamie Oliver is catching heat for his controversial—and some say hypocritical—views on what people struggling with poverty eat. Oliver has been lobbying for a sugar tax, according to the Mail, which would increase the cost of fatty, sugary junk food.
He's also taking on TV commercials that target these foods at kids, saying, "am asking is it appropriate to advertise food that is high in salt, fat and sugar to children at prime time when obesity is crippling the NHS?"
The NHS is the U.K.'s health service, and Oliver believes that obesity is costing taxpayers, because of related medical issues.
But you know what? Oliver makes a lot of money off sugar, too. According to the Sun, his Cookies and Cream drink, which is served in a chocolate cup, contains 46 teaspoons of sugar, which is six times the daily recommended amount of sugar for a child. That's one of several similar recipes he has his name on.
Basically, people think Oliver is targeting poor people and deciding what they should eat, while sugar can continue to be an indulgence for the rich, no matter what it does to their health.
Twitter user @sibylpain has gone viral with a thread about the consequences of demanding food costs go up for the sake of people's health. They grew up without any money in a single-parent household, and often relied on the sort of food that can only be found at the corner store:
Basically, @sibylpain explains that people often point to cheap staples, liked canned vegetables or grains, but those things require significant preparation, which can be extremely hard for parents who have to work constantly to keep their children housed and fed at all.
Without stuff like pizza, or crackers, or cookies, @sibylpain might not have had anything to eat at all:
And there are a lot of ways to help poor people eat healthier that doesn't mean charging them more on basic necessities:
Others chimed in to say they had similar experiences:
Oliver's campaign may have success amongst other wealthy people, but for everyone else, it seems like a scam.