In Amazon's attempt to overtake Black Friday as the biggest shopping day of the year, it's starting its annual Prime Day a little bit earlier. However, while you scour the online shopping platform for the biggest deals, we're here to tell you the best Prime Day deals are not actually on Amazon. In order to compete with the e-commerce giant, retail stores such as Macy's and Target are giving customers huge discounts — and TBH, they're way better than anything on you can find on Amazon.
For example, Macy's surprise sale lasts until tomorrow and offers free shipping on everything along with an extra 25 percent off on select products using the promo code SHOPIT — no prime membership needed. Best Buy is also giving Amazon some competition with its Big Deals Days promo, which also lasts two days and offers major reductions in prices for television, laptops, and appliances.
Need more excuses to skip Amazon Prime Day? Keep scrolling for the best online shopping deals you won't find on Amazon Prime.