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Source: Instagram

People Are Obsessed With the New App Gradient — and Here's Why

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Is it just us, or is everyone you know talking about the new app Gradient? It seems like every time we check Instagram or Twitter, our feeds are flooded with photos of the results from the app. But, what exactly is Gradient? Scroll down for a detailed explainer on one of the top-rated apps in the Apple Store right now!

What is the new app Gradient?

Gradient is a photo-based app on iOS devices that, to put it quite frankly, does a lot of cool things. While the app offers features like a portrait and selfie editor, hair collages, advanced beauty tools, skin tone changes, and more, ever since the end of September, it's been making headlines for its new celebrity look-alike feature.