Your browser may block some cookies by default. By clicking, you agree to allow our advertising partners to place their cookies and serve you more relevant ads. Visit our privacy policy page to view our privacy policy or opt-out.
past-gerber-winners-1538500439577-1538500441513.jpg
Source: Instagram

Gerber Is Looking for Their Next Spokesbaby — and Proud Mamas Everywhere Are Already Applying!

By Anna Quintana

It's that time of year. No, forget pumpkin spice lattes and offensive Halloween costumes. It's time for the annual Gerber baby photo contest. 

Last year, the company picked Lucas Warren as its spokesbaby — and Lucas made history as the first Gerber baby with Down syndrome. 

Now, Gerber is looking for its next brand ambassador. So, how do parents apply for the chance to see their child repping the iconic brand?

All proud mom and dads have to do is share a photo of their little one — ranging in age from birth to 4 years old — on Instagram using the #GerberPhotoSearch2018 hashtag between Oct. 1 and Oct. 20. 

The winner will not only be featured on the Gerber social media channels but also win a grand prize of $50,000. "We have loved every minute of our experience with Gerber and are so proud and humbled by the love the world has shown our little boy," Lucas' mom said of the experience. The 2019 winner will be selected by a panel of judges, including honorary judge Lucas, and they know exactly what they are looking for.