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Bad News For Fast Food Giant: Millennials Are Not Lovin' McDonald's


When we think of fast food, we likely think of the same place first: McDonald's. Sadly, for the chain, this immediate name recognition doesn't help them when it comes to how popular they are with diners. According to a new consumer report, consumers reported that McDonald's has the lowest quality food of all of the major fast food restaurants. 1,000 people were asked to rank the 12 biggest fast food chains on the quality of their food, and the golden arches came in dead last.

According  to the survey, there's an interesting reason millennial customers in particular have moved on from McDonald's. Instead of the mega-chain they grew up with, they're seeking restaurants that have "strong people cultures and appealing treats.” It's no surprise, then, that cult favorites In-N-Out Burger and Chick-fil-A topped the rankings. In third place was Culver's followed up by White Castle, Arby's, Carl's Jr., Wendy's, Hardee's, and Sonic Drive-In. Jack in the Box and Burger King beat out Mickey Dee's for the 10th and 11th spots, respectively.