Human beings have set up a pretty weird way of life for ourselves, haven't we?
A lot of us work jobs that we don't like but are terrified to lose because we need to survive. Then we die. It's a bad settlement that we delude ourselves into thinking we're placating by buying a bunch of stuff we don't need. We chase more money so we can buy more of that stuff and maybe have kids who live out the same pattern of behavior.
Since we're all complicit is this weird way of life, and we are consumers, when we buy something, it better be a great experience. If I'm trying to stave off an existential crisis, I want the products that are helping to stave it off to at least come in packaging that makes sense, darn it!