TikTok cults are a thing, because we're bored in the house and in the house, bored, duh. And we're not talking about TikTok influencers who have amassed a "cult-like" following — we mean actual cults with cult leaders who ask their followers to worship them. It's a genuine, actual phenomenon happening on social media, and it's beyond bizarre.
What are the TikTok cults?
TikTok cults are hardcore TikTok followings led by all sorts of different TikTok personalities. The cults seem to have sprung up in the last few weeks (like we said, people are mega bored right now) and all have mascots. None are dangerous or anything, but there *is* a current TikTok cult "war" happening. This has unfortunately resulted in some cyberbullying (which all cult leaders have deemed not okay). Why are TikTok influencers starting cults? Probably because it's fun, kind of funny and weird, and also they can hawk their merch in a more streamlined way.
Cults that are currently battling it out in the TikTok #CultWars are doing so in "Battle Zones" which apparently is the comment section where followers go and pledge alliance to their cult and try to recruit and convert others.
Confused? That's okay. Keep reading and it will slowly start to make more sense. Promise! First of all, let's talk about the biggest cult so far: The Step Chickens.
Who are the Step Chickens?
The most popular cult is The Step Chickens, and it's led by TikTok user @chunkysdead, aka 26-year-old Melissa who posts dark and hilariously weird (and definitely inappropriate) TikToks. Step Chicken members have blue profile photos of a zoomed-in Melissa face to indicate that they're part of the Step Chickens cult. It all started in early May, when @chunkysdead asked her fans to come up with a catchy name for her cult, and apparently "Step Chicken" won.
Why Step Chickens? @chunkysdead, who already had a pretty large following before it went "cult" status, has a thing for chickens and wears a shirt with a chicken on it and also owns a chicken suit she sometimes dresses up in for TikToks. @Chunkysdead only initiation requirement is that you change your TikTok avatar to hers. And be a devote follower for life, of course.
Aside from leading a massive TikTok cult, @chunkysdead posts pretty weird videos that will either make you cackle and or wonder WTF is happening. She sells, we'll just say, very interesting merch.
The Step Chicken's rival cult is The Jeffs (or maybe it's just "Jeff," IDK, it's confusing). Jeff seems to be comprised of a bunch of Step Chicken traitors and other TIkTok cults, like the Weenies, Babbages, The Flamingos, Duck Sanctuary, the #YeeHawSquad, The Griswolds, and more.
Even Gary Vee (Gary Vaynerchuk, CEO of VaynerMedia, a big-time ad agency) has declared that he has a cult, too. It's called the Vee Fam, but honestly, Gary Vee should probably just stick to LinkedIn as his primary social media platform.
If you do decide to join a TikTok cult, use it as a platform to engage with others in a positive way. Don't bully people. Have fun. We all need distractions these days, and if a TikTok cult serves that purpose for you, then so be it.