June is Pride month for the LGBTQ community, and in celebration, Disney has started selling rainbow Mickey Mouse ears at their parks:
Disney has been the meeting place for many queer people for years. Beginning in 1991, there have been organized "Gay Days" at the various parks, but Disney never officially affiliated with them in any capacity. However, identifying with the world of Disney has been a big thing for many LGBTQ people everywhere for a long time.
So, there was a lot of excitement over having official Mickey Mouse ears from the company celebrating LGBTQ Pride.
Everyone is showing off their ears:
When every gay news outlet is reporting on the Pride Mickey ears that just came out and you’re like: we been knew 💅🏻🌈 But seriously! How awesome is it that Disney is offering Pride ears?! Maybe eventually we’ll have a Queer Prince/Princess 🤞🏻 Side note: check out my sexy farmer’s tan courtesy of the Disneyland ☀️ #pride #gaypride #prideears #showyourears #rainbowears
Basically, they want all the merch they can get:
But not everyone is happy with what they perceive as a very small concession on Disney's part to their LGBTQ fan base. They want more:
Advocates are accusing the company of "pinkwashing," which refers to when a company uses marketing tactics that seem to support the queer community, but don't actually make meaningful changes to support progressive change:
There has been a push for Disney to include a gay character explicitly in one of their movies. They have offered hints, like LeFou dancing with a man in the live-action Beauty and the Beast, and hinted at Elsa from Frozen being a lesbian, but none of their characters are out and proud.
But some people are satisfied with this small step, or at least think they can enjoy it while still demanding more from Disney:
I’ve never understood why being more inclusive makes people feel excluded.— Kayla Jardine (@KaylaJardineV) April 24, 2018
(ie: people freaking out over rainbow Disney ears)
Rainbow ears are also a sign of visibility & inclusion - we can be thankful for one while demanding the other.— Eric Lewis (@EDL1215) April 26, 2018
And for some people, Pride Ears feel like a huge step:
I moved to Orlando in June 1991. That same week was the first Gay Day at Disney. In those days they had warning signs making it very clear the company had nothing to do with the event. I never dreamed I’d ever see official affirmation like this.— James Walker (@DrJimmyandBOB) April 22, 2018
This is how social change happens, when big corporations discover there is more money to be made through diversity and tolerance than through bigotry and fear.— James Walker (@DrJimmyandBOB) April 22, 2018
But Elsa should still get a girlfriend, IMHO.