‘Owning Manhattan’ Showed Ryan Serhant Debating Selling His Company — Did the Sale Happen?

Spoiler Alert: This article contains spoilers for those not caught up on Owning Manhattan Season 2.

Real estate boss and reality star Ryan Serhant further proved his star power with his Netflix workplace reality show, Owning Manhattan. In the series, Ryan juggles running his company, SERHANT, his wife, Emilia Bechrakis, and their daughter, Zena.

During Season 2, fans of the series saw him experience even more life changes, including him debating over a decision that could have long-lasting effects on his business.

In the Owning Manhattan season finale, Ryan questioned whether or not he should follow through on a deal with a company willing to pay $45 million from investors. The finale ended on a cliffhanger, leaving some viewers wondering if the entrepreneur actually sold his company. Here’s what to know.

Although Owning Manhattan chose to leave fans guessing about Ryan’s status at SERHANT, we can confirm he sold the business, though not entirely. The company, Camber Creek, raised $45 million in December 2024 to invest in SERHANT, with help from fellow venture equity firm Left Lane Capital.

Though Camber Creek made a hefty investment in his company, Ryan isn’t leaving the company altogether. As of this writing, he remains the CEO and majority owner of his company and all its ventures. It’s not known how much ownership he gave up to secure the deal.

While Ryan isn’t willing to let go of his brokerage firm yet, he has his sights set on dominating another industry: technology. He shared that most of the money from Camber Creek will go towards him developing his app, called S.MPLE. The savvy businessman described the app as “Instacart for salespeople.”

“I’m proud to work with two leading venture capital firms, Camber Creek and Left Lane, to build upon the great work our teams have done over the past four years and enable us to advance further and fuel a new future for the real estate industry.”

With his business affairs intact, Ryan has also been enjoying Owning Manhattan’s success and catching the Netflix bug. According to his Forbes interview, he said that, while he’s been on reality TV in the past with Bravo’s Million Dollar Listing, he couldn’t have predicted his own show being as successful as it has been.

“My life changed when Million Dollar Listing came out. Then it changed again last June when the [new] show came out,” Ryan recalled. “I mean, it broke our website. It was complete insanity. That first week, we were adding 100,000 followers a day [to social media]—organically from people watching the show.”