Before it was announced, fans were watching Starbucks's social media and noticing Easter eggs connected to Taylor, quickly guessing that the pair would have a partnership for the release at the same time the company releases their holiday drinks for 2021.
Now that Taylor's drink is finally out, here is everything you need to know about her collaboration with Starbucks!
Starbucks tweeted about "Red (Taylor's Version)" before its release.
On Nov. 8, days before the release of "Red (Taylor's Version)," the coffee giant took to Twitter to spread the word. "It's Red Season," Starbucks wrote, adding a coffee, sparkle, red scarf, and heart emoji.
At first glance, this tweet looked like it could mean a few things. For example, it could simply be referring to the brand's famous red holiday cups, which are now back in stock.
However, it is a little odd that Starbucks would capitalize "Red" like that... unless of course, it was citing an album name like "Red."
In the tweet's thread, the coffee retailer continued to make references to Taylor Swift as it replied to customers' inquiries. "We know all too well how exciting this time of year is, and we'll forever & always love it: Our red holiday cups and drinks are back!" Starbucks wrote, nodding to their red holiday cups, while also pointing to two of Taylor's songs: "All Too Well" and "Forever & Always."
"Here's to throwing your head back laughing like a little kid," Starbucks wrote in another tweet, referencing a line from Taylor's song "Begin Again." Furthermore, user @sevenofgrace replied to the thread with "the s in starbucks stands for swiftie." To which, the beverage company responded: "long story short... you might be onto something."
Taylor Swift also hinted at a collaboration with Starbucks.
Taylor Swift has never been shy to express her love of fall. She's also well-known for leaving Easter eggs for fans to decode. That being said, in October 2021, she took to Instagram to recreate one of her old Tumblr posts where she gushes over her favorite fall things. "Basic autumn lovers RISE," she wrote in the caption.
In a voiceover, she said: "And hats and scarves and knee socks and wearing tights for the first time in months and when the mornings are all chilly and you can see your breath and draw little pictures on foggy windows and plaid stuff and ankle boots and not caring when people make fun of pumpkin-flavored stuff because you love it and are happy it's all the rage."
As she mentioned "pumpkin-flavored stuff" in the video, Taylor took a big sip from a Starbucks cup.
Starbucks launched "Taylor's Latte" on Nov. 12, the same day as the release of "Red (Taylor's Version)."
After some intense Swiftie sleuths put together the pieces on Reddit, Starbucks launched "Taylor's Latte" on the same day as the re-recorded album's release.
The drink is a grande nonfat caramel latte, which one can order just by asking for "Taylor's Latte" in-store. While there's not a specific menu item to order the drink in the Starbucks app, those who want it can either put in the ingredients manually or visit any of Starbucks' social media channels and click the link in its bio.
This will automatically add the order to your mobile app's cart.