For better or for worse it is important for brands to have a social media presence nowadays. Some brands struggle with it and others, like KFC, knock it out of the park.
Earlier this week twitter user edgette22 noticed that the KFC twitter account only follows eleven people for a very good reason.
We may never know why edgette22 was studying the following habits of fast food companies but we can confirm this is true.
You ever watch a movie you've seen 20 times before and notice something brand new about it? That's kind of how twitter is reacting right now.
Even their rivals have to give credit where credit is due.
Just realized they weren't following back.— Wendy's (@Wendys) October 20, 2017
Good joke though.
[h/t Huffington Post]